How Your Marketing Is Pissing People Off, AND Zillow Gets into Mortgages

I hope you're wearing steel toed boots, because this week, I'm stepping on toes! I may just call you out this week for using these crappy marketing tactics, BUT I do it with love. How is anyone supposed to improve if they don't know what to improve on!? I start out briefly talking about the big real estate news this week; Zillow bought a mortgage company and is officially getting into the mortgage game. Want my take on that? Well you'll certainly get it! Then I start jumping up and down on toes, and telling you how you may be pissing people off with your marketing and how you treat your clients at closing. Most of us don't fully think about how our actions or marketing messages are received by the consumer, aka those not in the real estate industry. You need to hear this perspective because most Realtors do the stuff I specifically beg you to stop doing, along with context of why you should stop. I'm in rare form this week Massive Agents, so if past performance is any indication, this will be one of our most listened to shows.

And since so many have asked…

Why I decided to switch to EXP Realty

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Massive Agent Society – Our copy & paste, step by step Facebook Ad and lead gen training, coaching, and support program for real estate agents and loan officers. Only ONE agent/lender per market may join!

Residual Income for Real Estate Agents – Why I chose eXp Realty 

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Dustin Brohm

Author Dustin Brohm

Dustin Brohm, the Host of the Massive Agent Podcast, is a Realtor in Salt Lake City, Utah w/ the Search Salt Lake team, a real estate media company, brand, and team that he founded. Dustin is a sought after speaker and trainer in the real estate industry. He was a speaker at Inman Connect San Fran 2017, and a contributor, blogger, speaker, host of a local show called the Salt Lake Insider show, and a non-real estate media company by the same name, Salt Lake Insider. His work has been published on prominent real estates sites like the Zillow blog, RISMedia, HomeLight, Onion Juice Podcast, Real Estate Uncensored, Future of Real Estate, Realtor.org, Inman, RESAAS, Adwerx, Zurple, and more. Dustin recently launched the Massive Agent Society, a powerful all-inclusive lead gen training system for Realtors and Loan Officers, and exclusive referral network, in April 2018.

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