Why Zillow Is NOT the Company That Real Estate Agents Should Be Worried About w/ Jason Cassity
No single word strikes more fear and anger into the hearts of real estate agents than… wait for it… Zillow! The real estate industry's perennial villain, Zillow, is constantly a topic of conversation and debate between agents on social media, as well as a target for vitriol. But as you'll learn from our special guest, Jason Cassity, Founder of The Cassity Team in San Diego, Zillow is really NOT the company that real estate agents and loan officers should be most worried about. Not right now anyways.
While the majority of freaked-out Realtors are focusing their energy on Zillow, there's another company disrupting our industry right now, as we speak, in a few of the major markets around the U.S. They openly try to cut Realtors out of the deal as often as possible, and they have some serious VC funding backing them. Past that, there are some far bigger players, with much deeper pockets, and much more power who can shake things up instantly if (or when?) they decide to.
You'll learn who these companies are, what they're up to, and what they could potentially start doing within our industry in the near future. But as you'll also hear, this is not meant to be a doom and gloom podcast. It's not supposed to make you worry about your future as a real estate agent.
As we try to always do, we'll talk about some specific things you can do right now to protect yourself and your business from whatever these powerful companies throw at us. There are some strategies you can implement now that will help insulate you from the disruption, and help you thrive while the rest of your competitors are going out of business. This may very well be our best podcast yet.
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