How a viral YouTube video led to a book deal for this Montana real estate broker

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It can be tough to envision what positive things can come your way when you're first starting out creating content. Most content creators *think* that doing videos, writing articles, or starting a podcast can open doors for them in the future, but they're really going off blind faith.

This week, that blind faith is getting some backup. Will Friedner, a real estate broker in Whitefish, MT started out blogging years ago. That blog led him to eventually start a Youtube channel about a year ago, but it didn't get traction right away.

But about 6 months ago… it BLEW UP! One of his videos got nearly 2 million views, and many of his “Montana living” videos have received 50,000+ views.

Will says that because of his YouTube videos, he's getting 3 organic inbound calls every day.

That's 15 HOT organic leads, every single week. But… the story doesn't end there. Will was actually approached by a book publisher who wanted to do a book about living in Montana… and he wanted to use Will as the author of the book!

Hear the amazing story of what can happen when you are bold enough to simply record yourself on video and post it on the interwebs 🙂

About our Guest:

Will Friedner has lived in and around Whitefish, Montana for over 20 years. He has a degree from Penn State University. As the founder of the “Living in Montana” YouTube Channel and the host of The Montana Real Estate Podcast, he loves to tell stories of what it is like to live in Montana. Will is the author of “Moving to Whitefish, Montana” a guide book to the Whitefish area.  He also started and manages 4 Montana Facebook Real Estate Groups that now have over 34,000 members. Will is a Broker and has been selling real estate in NW Montana since 2008

Connect w/ Will Friedner:

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Dustin Brohm

Author Dustin Brohm

Dustin Brohm is a "marketer who sells homes." He hosts the Massive Agent Podcast, runs the Massive Agent Society real estate agent coaching platform, and is Co-Founder of the Industry Syndicate real estate podcast network. Dustin was a Top 3 Finalist for an Inman Innovator of the Year Award. Dustin is a keynote speaker on all things real estate marketing, social media, podcasting, and lead generation and has spoken on stage at Gary Vaynerchuk’s Agent2021, Inman Connect, HousingWire, numerous annual conferences for Realtor associations, and much more. In the end, Dustin Brohm is a Real Estate Agent w/ eXp Realty in Salt Lake City, UT, and leads a team of over 200+ agents across 30+ states and Canada.

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